The most immersive way to experience your product
Premium VR and AR solutions
VR/AR FOR ENTERPRISE
High quality and scalable VR/AR experiences
ZeroLight is a specialist partner for automotive virtual reality and augmented reality experiences that maximise visual quality while being scalable across the business.
VR and AR experiences for one-off campaigns and large-scale roll outs
High quality & performance
High-poly content with advanced lighting and reflections
Fully integrated with your existing models
Our solutions don’t require manual re-modelling for VR or AR
Full range of VR and AR devices
We support the latest and emerging headsets and mobile devices
Virtual Reality Solutions for Automotive
We unlock the full potential of the market’s leading HMDs for your VR experience
The Oculus Rift combines state-of-the-art displays with intelligent, award winning product design.
It offers an outstanding solution for any VR experience, its sensors and integrated 360 degree spatial audio enabling high immersion for both sitting and room-scale experiences.
Learn more about Oculus Rift
Delivering high profile VR projects
The trusted partner for dealership rollouts, car launches and branding experiences
The Audi VR Experience is part of Audi’s global rollout of digital showroom experiences and uses the full capabilities of the Oculus Rift and ZeroLight’s acclaimed virtual reality capabilities.
This multi-award-winning VR experience is used by customers in Audi showrooms to explore and configure any grade, option and configuration of Audi’s entire range of cars.
Enhance your Mobile VR Apps
Mobile VR that can show every configuration of your car
On-demand personalised content from the Cloud
With ZeroLight your Mobile VR App isn't restricted to the content that it was distributed with. We generate mobile virtual reality content on-demand in the Cloud and deliver it in real-time for your customers to see in the App.
Using and scaling Mobile VR in your business:
Engage customers at home
Smartphone VR Apps that work stand alone or can integrate with your online configurator, to allow your customers to see any configuration in VR
Enhance the showroom experience
Simple but effective VR experiences in showrooms that can cost-effectively scale across dealer networks
Create a portable sales solutions
Portable Mobile VR that offers a “dealership in a briefcase” solution for sales teams on out-of-showroom customer visits
Augmented Reality for Automotive
AR experiences for mobile devices and tethered headsets
Mobile AR that doesn’t need manual model reduction
Our automated model optimisation process takes any 3D model and creates an optimised version for mobile AR
Fully featured, high quality experiences
Engage customers at home and in-store with a high quality Mobile AR app with configuration, exploration and feature demonstration
Ready for emerging tethered AR platforms
ZeroLight can quickly integrate with emerging headsets and SDKs, allowing brands and agencies to rapidly include new hardware in their campaigns
High quality content for new devices
Our optimised real-time 3D rendering engine and content pipeline means we can provide high-poly, detailed content that showcases the full potential of new devices