Unlock the full capabilities of real-time 3D
3D modelling for detailed, configurable vehicles and virtual worlds that bring them to life
Multiuse vehicle and environment assets for real-time experiences and media production
Our 3D modelling service allows brands to digitally showcase their vehicles in the highest quality possible and build efficient processes that avoid 3D asset silos. Vehicle digital twins and environments produced by ZeroLight are provided back to the brand in a variety of formats with full ownership rights.
Your 3D models, ready for real-time
Specialist 3D modelling for real-time 3D interactive experiences
Ready from every angle
Lights & digital displays
Internal & Mechanical
Driving ready. Virtual test drives
Showcase cars where they belong – out on the road. Accurately demonstrate performance, handling, safety and comfort with a virtual test drive powered by ZeroLight’s simulation-quality physics. Combine with dramatic environments, cinematic direction and customisation to maximise the impact and value of a 3D model built for real-time.
Cars built with ZeroLight’s 3D Modelling service support advanced driving scenes as standard.
Built from scratch
Bringing two ultra-rare cars to life digitally
The Silver Arrow
ZeroLight’s 3D Modelling brought the Audi Union Silver Arrow to life as an ultra-high quality 3D model for use with an immersive virtual reality experience. This 1930s racing legend is a one-of-a kind and was built from reference photography, taken from the real car at the Audi Museum.
The virtual Silver Arrow is as unique as the real one, with the wear and tear, scratches and steering wheel imprints all faithfully recreated.View Case Study
The Pagani Huayra
Digitally recreating the exclusive Pagani Huayra, along with the BC and Roadster models, included intricate 3D modelling of the interior, exterior as well as the engine.
The Pagani Huayra models along with all models created by ZeroLight are omnichannel ready, enabling them to be used for any customer engagement including online and in-store configurators, virtual reality and for media creation.View Case Study
Bring your real-time 3D experiences to life
Environment creation services
Environment Creation Service
We bring configurator scenes and virtual experiences to life with real-time 3D environments. Capture the feeling and excitement of the brand, the model and the marketing message with photorealistic urban, natural and volumetric video locations together with conceptual, fully modelled scenes.
We combine the latest photography, 3D modelling and real-time 3D techniques to make visually stunning environments that work across the ZeroLight omnichannel of solutions.
ZeroLight is a pioneer in the field of volumetric video environments. These next-generation virtual scenes immerse customers in 360-degree video environments that allow complete freedom of movement and perspective, enhancing digital presence and customer engagement. See our ZeroLight Labs Volumetric Video Project for more information.
Beautiful 3D Scenes Brought to Life with Real-time Technology
Specialist modelling for real-time 3D environments
32K 360 degree photography
Dynamic events and effects
Fully generated, highly tessellated terrain
Time of day
Our environment creation service
We offer Environment Creation as a full, end-to-end service. We can also integrate with existing environments and those created by 3rd party agencies, though we find that working end-to-end gives the best results.
Understanding the brand and model's positioning and the target market
Presentation of location and creative moodboard
Travel to and shooting of location, including 360° capture and multiple times-of-day if required
3D production of environment including dynamic elements
Finished environment is omnichannel ready and can be used with any ZeroLight solution